CIFAL Curitiba-International Marketing
Type
Side Event
Location
Curitiba, Brazil
Date
Duration
1 Days
Programme Area
Decentralize Cooperation Programme
Price
$0.00
Event Focal Point Email
naijla.alam@sistemafiep.org.br
Registration
Public – by registration
Mode of Delivery
E-learning
Language(s)
Portuguese
Pillar
People
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Training for understanding international marketing in destination countries.
Prepares the industry that wishes to export to understand how to access the international market by considering its product and the regulations of the destination countries. For example, packaging, prices, colors, formats, distribution channels, target audience, religions of the countries, age groups, among others.
Positioning the company in the international market Care in preparing communication materials Cultural aspects and their relevance in the choice of colors and images Promoting products on international portals and events Monitoring industry trends Brand protection The importance of partnerships.
Expository training in EAD (Distance Education) and participatory live sessions, with written materials and PPT presentations.
Industries in Paraná from various sectors, including micro, small, and medium-sized companies with little or no export experience. These companies are present in all regions of the state.